Join Us March 5-7, 2020

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A Conference for Northern California Churches
March 5-7, 2020
Hosted at Redwood Chapel
19300 Redwood Rd.
Castro Valley, CA

BASS Convention Presenter: Justin Dean

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Justin Dean
Justin Dean

Atlanta, GA

Justin Dean is an author, church communications coach, and entrepreneur based out of Atlanta, GA.

He has served in senior advising roles at organizations of various sizes, in multiple industries, and has been an entrepreneur all his life. He spent many years in the tech startup scene before entering ministry. Today, his focus is equipping church communications leaders with the right tools to reach more people.

From 2011 to 2015, Justin served as the Communications Director for Mars Hill Church in Seattle. He now leads That Church Conference, an annual event for church communicators and marketers celebrating their 5th annual conference September 17 & 18, 2019.

He is a frequent guest on podcasts, a guest writer on many blogs, and a speaker at numerous conferences and events. His latest book, PR Matters: A Survival Guide for Church Communicators is available now on Amazon.

2019 Workshops

Pastors: Crisis Management & PR for the Church


Is your church prepared to handle a crisis well? This workshop will help you prepare to handle any crisis that may come your way, whether it be false accusations, moral failure, negative press, a natural disaster, or even just a bad social media comment. Because the church is the hope of the world, and our mission is too critical to continue doing ministry without a plan.

Pastors: Creating a Social Media Plan for Your Church


Social media is one of the best ways to reach new people, engage with your community, build relationships, and even create disciples and spread the gospel. The opportunity is too large to pass up, and most churches aren’t taking full advantage. Learn practical tips and strategies to create an effective social media plan for your church.

Pastors: Effective Church Marketing in a Digital World


The importance of getting our message out clearly and effectively is huge. Marketing is often a taboo word in the church world, but when done right it can help amplify your message and help grow your church. Learn marketing strategies that go beyond the printed bulletin and are proven to grow your church and help you engage your community.